Bastille Day French Market & Open-Air World Cup Final Watch Party in San Diego

On July 19, 2026, around 600 people gathered at Progress Park in Downtown San Diego for the 4th edition of our Bastille Day French Market and an open-air World Cup Final watch party.

What a day for the French-American community in San Diego!

On July 19, 2026, the Southern California French-American Chamber of Commerce, in partnership with the Downtown San Diego Partnership, brought the community together for the Bastille Day French Market (4th edition) and an open-air World Cup Final watch party at Progress Park, Downtown San Diego.

The event gathered families, local entrepreneurs, food vendors, artisans, partners and friends of France around three things: Bastille Day, a French Market and a big open-air watch party. From French food and pastries to local creators, community partners and soccer fans, the market became a celebration of French culture, entrepreneurship and connection in Southern California.

Thank you to our sponsors

Fragomen, Downtown San Diego Partnership, Qualcomm, Knauss School of Business – University of San Diego, French bee, RaDD – A District by IQHQ, Epitone, Port of San Diego, Safran and Redion.

Thank you to our vendors and community partners

Fromagerie & Cie by Franck, Bonjour Patisserie, The Raclette Stand, Sophie's Jam, La Belle Plume, Molten Waffles & Crêpes, Med Grill, Maison Duquesne, Haetsia, Peggy Hinaekian, Française Shop, Linoy Boutique, Le Petit Journal, French World Festival and USD Knauss School of Business.

Merci to all our vendors, sponsors, volunteers, partners and attendees for making this day so special, and a special thank you to Patrice Knanec of Skyduster Films for capturing the energy and spirit of the event in this video.

Want to take part in the next edition as a vendor or sponsor? Contact us.